Basically there is no way around doing the simple things that work for weight loss (drink more water, move more – exercise, and eat healthier) but the marketing geniuses that sell you fad diets know that you don’t want to do the work so they market their products as lose weight quick.

Many of these fads can be dangerous as well as highly harmful. But here is some advice you can use.

Add one new healthy food periodically as you remove one unhealthy food . This can be done weekly, bi -weekly, monthly, or whatever is best for you. But, do it consistently until your food habits are healthy. You can replace unhealthy snack food with fruit smoothies and still satisfy yourself.

This method may work better than a diet because it is designed to use small changes which lead to life long health and weight loss.

Hope that helps. If there is anything more I can do for you just drop me a line.
References :

Taking sick people’s money in exchange for a load of mumbo-jumbo isn’t a very ethically-sound way of operating.
References :

As soon as our body senses that it has too survive on a very calorie restricted eating plan for some time then it immediately goes in a starvation mode. This essential measure for long term survival and reproduction is programmed in our genes during the gradual evolution of our species.
Our body will start burning lean muscle tissue and water and utilize all the calories from food to get the necessary calories to
maintain our basal metabolic rate. Also, our body simultaneously tries to preserve as much fatty tissue as possible since fat is a reserve of energy. On the other hand, lean muscle tissue takes up eight times more calories for maintenance as compared to fatty tissue.
When we come out of a diet, our body will have already lost a lot of muscle tissue and water and stored more fat. Furthermore, it has acquired the tendency to store more fat in expectation of a future famine.
Thus any sort of restrictive dieting such as low calorie diet, low fat diet does not work in the long run.
A large number of University studies have confirmed this scientific fact.
References :
Published studies in medical journals.
Ezine Articles
http://spartanpowerfitnessformen.com/spartanpowerblog/

I have read some books in the web that really helped me out in internet marketing, an aussie publisher who is an expert in the business. You should check this out too.
References :
http://www.aussiepublisher.com